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Be the 1 blood donation campaign poster

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Be the 1 blood donation campaign poster

What can you do when the world's most famous athlete donates 15 minutes of his time for the "Be the 1" campaign? Well, as you'll see, we did quite a lot.

We asked Ronaldo to post a message encouraging young people to Be the 1 to save a life by donating blood. Overnight, almost a million people got the word. Healthy blood donations came pouring in.